Search the MSI knowledge base: Copy writing,

4 results

Results

The Beginner’s Guide to Live Reporting from Conferences

I won’t lie to you. Live reporting from conferences is a challenging task. An appointed live reporter needs to listen meticulously, type with lightning speed and publish more or less without typos in real time.

Right-Handed and Left-Handed People Do Not See the Same Bright Side of Things

ScienceDaily (Feb. 2, 2010) — Despite the common association of "right" with life, correctness, positiveness and good things, and "left" with death, clumsiness, negativity and bad things, recent research shows that most left-handed people hold the opposite association. Thus, left-handers become an interesting case in which conceptual associations as a result of a sensory-motor experience, and conceptual associations that rely on linguistic and cultural norms, are contradictory.

ABCDEF: are people tools?


Are people tools in the hands meeting architects, to influence participants? It sounds a bit weird but on the other side, it is about time we see professionals (and volunteers or staff) of all sorts as a category of tools in designing better meetings. Our participants are people and consciously deploying ‘non participant’ people to assist, facilitate, inspire, motivate and even drive meeting objectives is probably the most logic and maybe even the most effective thing we can do.

Powering meetings towards an effective experience and networking booster

Allan and Barbara Pease remind us that 80% of men can do only one thing at a time. So what about all those speakers showing slides, overloaded with text, while they keep on talking?

And the movie industry proves us that it is possible to keep an audience attention during 2 hours non-stop. So, what is their secret?

'Meeting effectiveness' is very much under attack today. How can we change meetings into an effective and motivating experience?  

Back to top